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Logos and Icons on your webshop

Logos, icons, and favicons β€” here's everything you need to brand your Toggle shop perfectly.

Written by Faustina Mensah

Your logo appears everywhere customers see your shop β€” at the top of your webshop, in every email you send, and even in browser tabs and on their phone's home screen. Getting these set up takes minutes and makes a huge difference to how polished and professional your brand looks.

πŸ’‘ Quick tip: Set up all four assets in one go β€” it takes under five minutes and instantly elevates your shop's first impression across every touchpoint.

πŸ–ΌοΈ Logo

This is your primary brand logo. It sits at the top of your webshop and automatically pulls through to all transactional and marketing emails you send from Toggle.

πŸ“ Max file size: 2MB

πŸ“ Recommended: 730 Γ— 300px

βœ… PNG Β· JPG Β· GIF

πŸ”² Thumbnail Logo

A square version of your logo, used when Toggle generates Apple Wallet and Google Wallet passes for your customers. Make sure your logo doesn't have too much empty padding β€” it should fill the square well.

πŸ“ Max file size: 2MB

πŸ“ Recommended: 300 Γ— 300px

πŸ“± Apple & Google Wallet

🌐 Favicon

The tiny icon in browser tabs and bookmarks. Small but powerful β€” it signals to customers they're on the right page, and makes your shop feel like a real brand, not just a link.

πŸ“ 32 Γ— 32px

βœ… PNG Β· GIF Β· JPG

πŸ–₯️ Browser tabs & bookmarks

πŸ“± Webclip

When a customer saves your webshop to their iPhone or Android home screen, this is the icon that appears β€” just like a native app. A well-designed webclip makes your shop feel trusted and instantly recognisable.

πŸ“ 256 Γ— 256px

πŸ“± iPhone home screen

πŸ“‹ Quick Reference

All four assets at a glance:

πŸ—‚οΈ Where to find this in Toggle: Go to Customise β†’ Logo in your dashboard sidebar. Upload each asset, then hit Save in the top right β€” changes go live immediately.

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