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Logos and Icons on your webshop

Logos, icons, and favicons — here's everything you need to brand your Toggle shop perfectly.

Written by Faustina Mensah

Your logo appears everywhere customers see your shop — at the top of your webshop, in every email you send, and even in browser tabs and on their phone's home screen. Getting these set up takes minutes and makes a huge difference to how polished and professional your brand looks.

💡 Quick tip: Set up all four assets in one go — it takes under five minutes and instantly elevates your shop's first impression across every touchpoint.

🖼️ Logo

This is your primary brand logo. It sits at the top of your webshop and automatically pulls through to all transactional and marketing emails you send from Toggle.

📁 Max file size: 2MB

📐 Recommended: 730 × 300px

✅ PNG · JPG · GIF

🔲 Thumbnail Logo

A square version of your logo, used when Toggle generates Apple Wallet and Google Wallet passes for your customers. Make sure your logo doesn't have too much empty padding — it should fill the square well.

📁 Max file size: 2MB

📐 Recommended: 300 × 300px

📱 Apple & Google Wallet

🌐 Favicon

The tiny icon in browser tabs and bookmarks. Small but powerful — it signals to customers they're on the right page, and makes your shop feel like a real brand, not just a link.

📐 32 × 32px

✅ PNG · GIF · JPG

🖥️ Browser tabs & bookmarks

📱 Webclip

When a customer saves your webshop to their iPhone or Android home screen, this is the icon that appears — just like a native app. A well-designed webclip makes your shop feel trusted and instantly recognisable.

📐 256 × 256px

📱 iPhone home screen

📋 Quick Reference

All four assets at a glance:

🗂️ Where to find this in Toggle: Go to Customise → Logo in your dashboard sidebar. Upload each asset, then hit Save in the top right — changes go live immediately.

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