The Discounts report gives an overview of all discounts, promo codes, and free-of-charge (FOC) vouchers applied to orders in your Toggle account. This includes both customer-facing promotions and any internal vouchers issued for free or through integrations.
You can download it as a CSV file and open it in Excel or similar programs to analyse the data.
How to Download the Report
Log in to your Toggle account.
Click on Data from the sidebar.
Click on Discounts.
Click the blue calendar icon to select the date range for your report*.
Click Add to queue.
Once the export is ready, click the green download button to download the CSV.
*Note: The date range is based on the order creation date. For example, selecting January 1st to January 31st, 2025 will pull data for orders made during that period.
What’s in the Report?
The Discounts report tracks all orders where a discount or special offer was applied. This includes promo codes, free-of-charge vouchers, and discounts linked to specific promotional campaigns. It captures data on discounts from both your Toggle dashboard and integrated platforms like Airship or Feed It Back.
Key Data Fields Explained
Discount ID: An internal unique reference for each discount applied.
Discount Value: The total value of the discount (or value added for promotions).
Discount Type: Specifies if the discount is a 'Promotion', 'FOC' (free-of-charge), or 'Balance Import'.
Promotion Type: Describes whether the discount was part of a promotion, FOC, or balance import.
Promotion Campaign Name: The name of the campaign linked to the promotion (if applicable).
Promotion Code Used: The specific promo code used for the discount, if any.
Order ID: The unique ID associated with the order where the discount was applied.
Transaction ID: The ID associated with the transaction that used the discount.
Line Item ID: A unique ID that links the discount to a specific line item in the order.
Fulfilment ID: An ID connecting the discount to a specific fulfilment (if applicable).
Transaction Date: The date and time the transaction involving the discount took place.
Notes: Any internal notes added when issuing a free-of-charge voucher.
User: The user who issued the FOC voucher (for dashboard-issued vouchers).
How Can You Use This Report?
Track Promotions – Keep an eye on the performance of your promotional campaigns and see how often discount codes are used.
Monitor Free-of-Charge Vouchers – Keep track of all FOC vouchers issued, both manually and through integrations.
Evaluate Discount Impact – Analyse how discounts affect your revenue, order volume, and customer purchasing behaviour.
Cross-reference with Orders – Use the Order IDs and Transaction IDs to cross-reference discounts with specific orders for troubleshooting or analysis.
Internal Reporting – View detailed notes and user activity to understand how FOC vouchers are being distributed.
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